Connect
To Top

Check Out T’Andrea Taylor’s Story

Today we’d like to introduce you to T’Andrea Taylor.

Hi T’Andrea, so excited to have you on the platform. So before we get into questions about your work-life, maybe you can bring our readers up to speed on your story and how you got to where you are today.
Sure! My love for crafting and creating started when I was a young girl. I would always get pretty stationary kits, embossing kits, crochet yarn activities, etc. for leisure. Instead of buying, I wanted to make my own birthday cards for my friends and loved ones with all my craft supplies… markers, hot glue, gems, glitter, the works!

 I was also obsessed with the show Zoom, they had an art and crafts segment, it was my favorite. I also loved the magic bag segment on Barney, Cricut infomercials when they first debuted, and the DIY channel too! If it was arts and crafts, I was tuned in!

Birthday cards quickly grew into making hand-crafted gifts for all occasions. When I was in college (you know you’re making it with what you can financially), I hand-made my friends and family probate gifts when they crossed over into Greek life. They still hold them near and dear. Personalized, hand-made gifts are always the best–so much thought and time goes into them.

Fast-forward to my daughter’s 5th birthday party, I made décor and party favors per usual, but this particular year I decided to make her a shirt to pair with her tutu and match her theme as well. After posting everything to Facebook, I started getting comments about how I should sell them.

I also got requests for orders, so I posted a $10 tee sale, and it took off from there. I still wasn’t doing business under my business name though. I needed a name that was—perfect. I wanted my logo to be—perfect before I started operating as an actual business. My business name actually came to me in a dream after I prayed about it. Thus, Run Wild was born.

The business was going well; I had my loyal customers and a good amount of new ones. However, throughout the years the custom T-shirt market became super saturated. I was already doing a few different things, but I wanted to add something new.

I was fascinated with custom iced sugar cookies and there weren’t many options in the city for them. Almost a year ago I took a class to learn the basics of decorating. I followed that up with some videos from YouTube university. I taught myself how to bake and created my own recipes for my icing and cookies.

You already know what was next, I happily posted the cookies to social media and the rest is history! I immediately got orders for my designer cookies; my supporters are truly amazing. It hasn’t been a full year yet and I have been blessed to be booked every month.

We all face challenges, but looking back would you describe it as a relatively smooth road?
Oh no, it definitely hasn’t always been smooth.

Constantly finding ways to differentiate yourself, maintaining a social media presence, and creating content to “keep up” on all social platforms, while still navigating being a breastfeeding, second-time mom (there is a 7-year age gap between my babies) and a stay-at-home mom during the pandemic was extremely overwhelming.

Lots of sleepless nights and long days full of hard work with my youngest home all the time is my norm. I also had to get used to slow months and learn to maximize the busy months financially. It definitely takes some getting used to, I still don’t think I am used to it. I am going to figure it out though.

I need passive income and balance!

Can you tell our readers more about what you do and what you think sets you apart from others?
Yeah! So I specialize in all things custom, but my designer cookies quickly took over. Thus, I am getting more into treats such as Rice Krispies, pretzel rods, and cake pops to accompany my cookies for events. I honestly never thought I would be in the treat realm, but I’m great at it.

My gift has simply made room for me. I am known for clean, neat, and precise work. My customers love me because they know I don’t half-step. I never put out anything just for the sake of completion. It has to be ‘right’, I am passionate about creating and it shows through my work. Everything my hands touch is going to be the best and worth every penny.

That is my reputation and I am extremely honored and proud to be held to such a high standard. As a creative, my obsession with and attention to the smallest details are what sets me apart. Things that the average person wouldn’t even think about, I do. I pride myself on always growing and learning new techniques to make sure I am able to continuously produce products everyone is sure to love.

I am most proud of teaching myself how to bake. I was always creative, but not a baker by any means. I wanted to ensure my cookies not only looked beautiful but tasted delicious as well. I wanted to change the narrative surrounding designer cookies. Honestly, most are usually hard and dry—known to be just for show, BUT I HAVE had some really yummy ones, too.

Because of this, I had to develop my own recipe and tweak it until it was perfect. I bake from scratch so that was no small feat. Baking is a science; it’s not as easy as some may think. It is time-consuming and very temperamental. So to have come up with something that people crave, come back for, and is converting none cookie lovers is something I am very proud of.

You know the cookies are good when people DM and text you asking for the scraps (yeap, I got receipts. lol)!

Can you talk to us about how you think about risk?
I am not a risk-taker! I’m scared! I am the type to not want to mess up anything. Or when trying something new I want it to be perfect or close to it. You’ve heard me say that a few times now. It is the Virgo in me.

I used to be so mad at myself for being such a perfectionist because it can sometimes hold me back and diminish my belief in myself. For an example, I still don’t have a website simply because I am a massive overthinker and I am still not sure what to include on it. A shame, I know lol. I am so hard on myself, but as I grow older I am learning to embrace that quality and just give myself more grace.

I would advise anyone to take the risk after accessing all of the pros and cons… I just don’t take my own advice. I hope to take more risks in the future though, they have paid off wonderfully for others! Risks are scary, but I suppose that’s where faith comes in. A word I have tattooed on me as a reminder to have strong faith. That is surely something I am tested on the most!

I will say that though, when it comes to starting a new business venture, it is truly a blessing to have supporters who love watching your growth journey. They like being along for the ride. Your own squad of cheerleaders- whew, I’m appreciative! True motivation.

Pricing:

  • Current prices: Detailed dozens start at $50 and Intricate dozens start at $65 (with inflation, prices may soon increase).

Contact Info:

Image Credits
Sedrick Askew

Suggest a Story: VoyageMemphis is built on recommendations from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.

Leave a Reply

Your email address will not be published.

More in Local Stories