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Rising Stars: Meet Struggle Life Clothing

Today we’d like to introduce you to Struggle Life Clothing.

Hello Struggle Life Clothing, it’s an honor to have you on the platform. Thanks for taking the time to share your story with us – to start maybe you can share some of your backstories with our readers?
Struggle Life Clothing started in 2012, in Newburgh N.Y., Our Mission is to educate people about TRUE STRUGGLES, through art with clothing. It doesn’t matter your ethnicity, religion, or how much money you have, we all have a STRUGGLE that we overcame.

Fashion, Music, & Art, kind of go hand & in hand, from 2014 to 2020 (before COVID) we gave the Hudson Valley, NY, some of the most memorable parties, concerts, & dope events. We’ve had some of the most amazing artists over the last 8 years wear our brand, like Fetty Wap, Danny Green (Phili. 76ers), DMX, Pardison Fontaine plus many more.

The clothing was always an expression of what we were going through at the time, each piece has a meaning. The brand’s owner has overcome a lot of struggles, like Police Brutality, being a stigma, stereotyped. but OVERCOMING those struggles that Society places on us are the meaning of STRUGGLE LIFE. it shapes us into who we are.

We are spreading the brand all through the EAST COAST, we ended up moving to Memphis, Tennessee in 2020. We love the culture of Memphis.

I’m sure you wouldn’t say it’s been obstacle-free, but so far would you say the journey has been a fairly smooth road?
Some of the struggles we have endured were OVERCOMING POLICE BRUTALITY & keeping the brand meaningful in a time where things come & go.

But, as for BUSINESS STRUGGLES, finding the right manufacturer, or figuring out different methods to produce clothing, marketing, etc, all has been a journey.

Thanks – so what else should our readers know about your work and what you’re currently focused on?
Struggle Life Clothing, also produces EVENTS. We have thrown some of the most memorable concerts, parties, & fashion shows.

In our early years, Fashion Shows were the main marketing strategy we took to get the clothing recognized. We would go on College Tours in April to visit most of the HBCUs. Those colleges loved our shirts that educated the culture on Black Historical Figures who are lost in history. Those shirts became a staple of the brand.

Every year, we would drop a new Historical Figure Hoodie or Tee, in limited Amounts, to keep it exclusive. We are most proud of the people who held on to there items that they purchased over the years. A LOT of people still keep their O.G. Sweaters in mint condition. it makes us proud to go out somewhere and see random people wearing our clothing.

What sets us apart from others is the fact we are controversial & unapologetic with something for everyone to wear.

What’s next?
For the future, we want to create survival & workout gear. Things that will last a long time and continue to tell the truth with clothing. Saving the youth’s mindset on what “Fashion” is not the HYPE designer mindset that people have today. Make sure history and meaning come first. Almost redefine what fashion is. Fashion with purpose.

We currently have a dope podcast, with over 60,000 downloads! You can find the link to the podcast on our website. We have a dope Battle Rap event going on April 29th during the BEALE ST. MUSIC FEST. It’s called Memphis in Mayhem. We have 4 Notable URL artists & A DOPE HOST FROM A POPULAR HIP-HOP BLOG SITE CALLED “NO JUMPER”.

That event is happening at The Hi-Tone Cafe in Memphis

Pricing:

  • 8 Pocket Joggers – $80 (whoever is reading this can get them for $30 by using code *voyager* on our website.)
  • Tees -$10-30
  • hats – $10-30
  • Hoodies $25-60
  • jackets – $60-150

Contact Info:

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