Today we’d like to introduce you to La’Stephanie Brandon.
Alright, so thank you so much for sharing your story and insight with our readers. To kick things off, can you tell us a bit about how you got started?
I started creaLAtive after successfully helping others build their brands, merchandise, and products for their own business. I saw there was a need for branding assistance and wanted to help build a brand of my own so that I could be compensated for my time and creativeness.
Bringing my love of crafts and creativity came easy and I am now working to bring myself forward as a creator.
Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
Not one road I’ve traveled this lifetime has been smooth. There have been many potholes that I would compare to the streets of Memphis, lol. My biggest obstacle has been how do I place myself on display to get new business? I’ve always had a knack for setting goals for myself and accomplishing them, but I don’t celebrate my wins.
I’ve found I treat my failures and win the same restart or next task, realizing I’ve been moving through life like a machine. And with talking to my entrepreneur mentors says the answer is social media. I’ve had nothing but terrible experiences on social media so I’ve shied away from posting.
Now, I’ve been trying to do more as creaLAtive to separate my creativity from me as an individual. So far, I find that quality over quantity is how I should approach all these platforms. I’m a creator, not an entertainer, I will not exploit every experience but I will work to open up more online.
Alright, so let’s switch gears a bit and talk business. What should we know?
My business assists brands and businesses with creative brand consulting for branding, merchandise, and product ideas that are tailored to their niche.
I can print T-shirts individually or send them off to be published in bulk. I can do the branding work you need to be done, like creating logos or giving you branding resources. I specialize in creativity and thinking outside the box and this sets me apart from others.
I am most proud that I have helped 10+ individuals, 9 businesses & brands create their visions through the pandemic. Not being able to meet in person was a challenge for me and I got through it.
I’ve recently partnered with Zebrand and TailorBrands in assisting in the creative process of starting a business/brand online. With these brand deals, I’ve been able to give discounts to my customers to save as they start the process on their own.
Also, I’ve created a workbook that can be downloaded and printed to map out the brand identity before going to these sites and keep their ideas in one place for future reference and as a guide when they need to give out this critical information.
What matters most to you?
Watching others create a business or brand matters the most because it places those with the right hearts and minds in the right place to be as successful as possible.
Even if it’s just a hobby, having a brand identity goes a long way to set the tone for your audience.
Those who were with you, in the beginning, will know what you do, but new onlookers will give you less than a minute to captivate their imaginations with what you do.
Contact Info:
- Email: iamcreaLAtive@gmail.com
- Website: www.creaLAtive.com
- Instagram: www.instagram.com/creaLAtive
- Other: www.tiktok.com/@crealative
Image Credits
@photobyhugo
