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Hidden Gems: Meet Sharen Rooks of Power Media Solutions

Today we’d like to introduce you to Sharen Rooks. 

Hi Sharen, so excited to have you on the platform. So, before we get into questions about your work-life, maybe you can bring our readers up to speed on your story and how you got to where you are today.
I began my business when I was an Executive Director as quickly realized I enjoyed networking and building relationships. I began helping my friends with business connections, media connections, and all types of marketing strategies and it grew from there more than 20 years ago. I’ve worked hard by maintaining and building on those relationships and word of mouth has been a major asset to my growth. Building a brand takes time and also means your character and continuous learning and development of your craft are equally important. Operating with a spirit of humility is paramount and my foundation in all things. My work portfolio has afforded Power Media Solutions to work with some great celebrities and wonderful nonprofits and just al around great business owners local and non-local.

I’m sure you wouldn’t say it’s been obstacle free, but so far would you say the journey has been a fairly smooth road?
No, the road has not been smooth. When trends change, so does your client base. With Covid, a lot of people started businesses, but they didn’t really understand the phases and therefore, they allocated dollars into areas that they shouldn’t have and therefore had gaps in their business. Business owners who did have the funds cut back and also were hindered. The struggles come from a lack of education and understanding of entrepreneurship. Many people are in love with the illusion of being in business. You must be willing to pull late hours, rise early, get ahead of the trends, grow with technology, always growing, making investments that require money even when your client base has decreased. Once you get on a steady path it’s about maintenance at that point and building onto your platforms.

We’ve been impressed with Power Media Solutions, but for folks who might not be as familiar, what can you share with them about what you do and what sets you apart from others?
Power Media Solutions is a full-service Public Relations and Marketing Firm that provides extensive marketing and PR services for clients worldwide. Our customized approach creates a unique experience for our clients!

PMS Solutions works with clients at conception and builds outward and upward. We are known for “Telling It “getting the word out about your business or project and operating with integrity. Our tagline is, “If You Want It Told, I’m the One to Tell it”

PMS is set apart because we offer full services such as conferences, workshops, advertising, and entrepreneurship training to bring entrepreneurs up and develop them. All PMS projects are registered trademarked signature concepts that people are aware of which only happens through proper marketing and branding. I want people to know if they need help with their business seek us first. Power Media Solutions, Jumpstart Your Business Networking (Podcast), Tell it Now PR/Marketing Conference Clinic,  Marketing Done Right, and Born2Win Annual Concert are just a few of our signature projects.

Where do you see things going in the next 5-10 years?
I see PMS expanding our media platform. We offer remote services so it will only expand at the rate we are going. Digital marketing will be one of the number one services of which we are already seeing an uptick in that service.

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