Today we’d like to introduce you to Brasia Jones.
Brasia, we appreciate you taking the time to share your story with us today. Where does your story begin?
I remember sitting in my apartment and telling my now husband, “I’m going to be on YouTube one day.” I’ve always loved taking pictures and videos, so when we started traveling, I naturally began documenting our experiences, especially the food we tried. I started sharing food reviews on TikTok and quickly realized how much I loved creating and connecting with an audience.
One day, I posted a video on Instagram, and when I woke up, my page was receiving so much attention. I was completely shocked! From that day forward, I never put my iPhone or cameras down. What started as a fun hobby has grown into a passion for creating genuine connections and sharing honest reviews and experiences my audience can trust.
I’m sure it wasn’t obstacle-free, but would you say the journey has been fairly smooth so far?
One of my biggest challenges has been navigating the algorithm while keeping my audience engaged and continuing to grow. There’s also a lot of pressure in content creation to be perfect, but I’ve always wanted to show the beauty in being authentic and staying true to myself.
Another challenge is the cost of creating consistently. Equipment, editing apps, gas, and paying for the food and experiences I feature can add up quickly, and there are times when it feels like I’m pouring more into my content than I’m getting back. Even with those challenges, I genuinely love what I do, and that passion keeps me motivated to continue giving it my all.
Thanks – so what else should our readers know about your work and what you’re currently focused on?
Although I have a traditional career, I’m also a content creator and fitness instructor, and I’ve been creating content since 2021. I originally started with food reviews, but over the years my platform has also expanded into business and product reviews, fitness, lifestyle, books, event hosting, and now beginner pole instruction.
A big part of my brand is my personality. My signature “Wassup y’all!” has become part of how people recognize me, but what truly sets me apart is that I’m not afraid to be myself. I love creating content that feels genuine, fun, and relatable while giving businesses and experiences the attention they deserve.
I’m especially passionate about showcasing the good Memphis has to offer and supporting local businesses. One of the most rewarding parts of what I do is hearing from business owners that my content helped bring them new customers or increased their visibility. As a fitness instructor, I get that same fulfillment from helping someone accomplish something they never thought they could do and watching their confidence grow.
Whether I’m behind a camera, reviewing a local business, teaching pole, or hosting an event, I love creating spaces where people feel seen, encouraged, and excited to try something new. I genuinely love seeing other people shine, and I think that joy comes through in everything I create.
How can people work with you, collaborate with you or support you?
I’m always open to collaborating with brands, businesses, creators, and organizations that align with my content and values! For collaboration opportunities, please reach out via email at jonesbrasia@aol.com or send me a message on Instagram @_kingbee___ or TikTok @theboujettobarbie. I’d love to hear your ideas and explore how we can create something meaningful together.
Supporting me is simple: follow, like, comment, share, and engage with my content! Every bit of support helps me continue growing as a creator and allows me to shine a spotlight on the amazing businesses, experiences, and people that make Memphis special. When you support my platform, you’re also helping me support and amplify local businesses in my community.
Contact Info:
- Instagram: https://www.instagram.com/_kingbee___
