Today we’d like to introduce you to Stacy Vason.
Alright, so thank you so much for sharing your story and insight with our readers. To kick things off, can you tell us a bit about how you got started?
Absolutely. My story begins in Detroit, Michigan, where I was born and raised. Growing up in a city known for its grit and resilience shaped the way I approach everything in life—with purpose, passion, and perseverance. I got my start in high school, enrolling in cosmetology classes while most of my peers were still figuring out what they loved. From there, my passion took off—I went from working in some of Detroit’s trendiest salons to styling backstage at hair shows at the iconic Fox Theatre.
In 2010, after years of working in salons and perfecting my craft, I launched my own company: Stacy Vason HairCare LLC. I poured my heart into formulating a line of clean, effective products that addressed real needs—products that didn’t just style, but restored and empowered. For 10 years, I built that brand from the ground up—hosting beauty events, educating clients, and connecting with communities through both retail and real conversations.
But then 2020 happened. Like many entrepreneurs, my business took a hit during the COVID-19 pandemic, and I made the difficult decision to close the doors.
Rather than see it as an end, I saw it as a turning point.
I packed my bags and moved abroad to Saudi Arabia—a bold leap that broadened my worldview and deepened my appreciation for the global beauty industry. Immersing myself in a completely different culture taught me how beauty is defined through so many lenses. It challenged me to think beyond trends and dive into universal values: confidence, self-expression, and heritage.
That international experience—combined with my Detroit roots and Memphis journey—has shaped me into more than just a beauty expert. I’m a connector, a creative, and a storyteller who understands the power of transformation—not just in appearance, but in mindset and possibility.
Today, I continue to use my voice and platform to inspire, educate, and create experiences that uplift others—whether through public speaking, mentoring, or future ventures in beauty and innovation. My journey has been anything but traditional, but every chapter has pushed me to grow into the woman I am today: one who leads with heart, vision, and unstoppable faith.
Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
My journey has felt less like a straight road and more like a stormy sea—beautiful, but often unforgiving. There were times when I felt like I was building a ship while already sailing in deep waters. Entrepreneurship will do that to you—it tests your limits, your faith, and your endurance.
There were moments when I was completely knocked down—financial setbacks, doors slammed in my face, feeling like the dream I worked so hard to build was slipping through my fingers. Closing my haircare company after ten years wasn’t just a business decision—it was like burying a piece of myself. I questioned everything. I wondered if I was foolish to believe I could create something meaningful and lasting.
But even in my lowest moments, something inside of me refused to let go. It’s like there’s this quiet fire that lives in my chest—sometimes it flickers, but it never goes out. And every time I’ve wanted to quit, that fire whispers, “Keep going.”
Success, for me, hasn’t been about arriving—it’s been about rising. Again and again. It’s learning how to breathe underwater when life feels like it’s pulling you under. It’s redefining what strength looks like when the applause fades and the grind gets heavy. And through it all, I’ve learned that the struggle is what sharpens the vision. Without it, I wouldn’t be the woman I am today—resilient, grounded, and more determined than ever.
We’ve been impressed with Vason Global Strategies , but for folks who might not be as familiar, what can you share with them about what you do and what sets you apart from others?
The name of my upcoming business is Vason Global Strategies—a boutique consulting and education firm built on decades of lived expertise and a deep passion for helping others grow, build, and lead with vision.
This brand is more than just a business—it’s the culmination of a journey. For over 15 years, I’ve worked in the beauty industry as a Master Hair Stylist, Salon Owner, and Hair Care Product Developer. I created and ran Stacy Vason HairCare LLC for 10 years before the pandemic paused that chapter. I’ve also hosted live beauty segments on television, educating audiences on self-care, hair health, and industry trends. My experience has taken me around the world—from Detroit to Memphis to most recently Riyadh Saudi Arabia—broadening my cultural lens and deepening my insight into both people and business.
Now, with Vason Global Strategies, I’m channeling everything I’ve learned into a platform designed to empower entrepreneurs, beauty professionals, and small business leaders—especially women of color—through consulting, workshops, and strategic brand development.
What sets this brand apart is the foundation it’s built on: not just education, but experience. I’ve walked the walk—I’ve scaled, struggled, succeeded, and started over. And now, I help others rise with more clarity, confidence, and purpose.
Our services include:
Brand Strategy & Identity Development
AI Integration Consulting for beauty, wellness, and retail businesses
Business Start-Up Coaching (idea to execution)
Salon + Service-Based Business Operations Training
Public Speaking + Presentation Coaching + Workshops
Content Creation Strategy for Personal Brands
Expected results:
Clear, actionable business plans that align with your purpose
A stronger, more magnetic brand presence
Increased operational efficiency using modern tools, including AI
Confidence in your voice, your message, and your leadership
Clarity on how to grow without losing the heart of your mission
Vason Global Strategies officially launches in January 2026, but the vision is already in motion. I’m building something designed to last—something rooted in authenticity, resilience, and results.
What I’m most proud of is that this brand reflects every part of me—my story, my setbacks, my growth. It’s proof that you can rise from what tried to break you and build something even more powerful in its place.
In terms of your work and the industry, what are some of the changes you are expecting to see over the next five to ten years?
The beauty industry is heading into a bold new era—and Artificial Intelligence (AI) is one of the biggest drivers of that change.
In the next 5 to 10 years, we’ll see AI become a powerful tool for both large brands and independent beauty professionals. From AI-powered virtual try-ons, customized product recommendations, and smart inventory systems, to automated client engagement, the industry is shifting toward tech-enhanced personalization and efficiency. What used to take hours of manual work—from scheduling to marketing—is now being streamlined by smart tools that learn and adapt.
But this innovation shouldn’t be limited to big beauty corporations. At Vason Global Strategies, we’re making sure it’s accessible to independent salon owners, stylists, beauty entrepreneurs, and wellness brands who want to stay competitive, relevant, and future-ready.
We specialize in helping beauty and service-based businesses integrate AI tools that improve day-to-day operations and customer experience—without overwhelming them. Some examples include:
Using AI-generated social media content to keep your brand visible and engaging
Setting up automated client follow-ups and appointment reminders
Implementing chatbots to answer FAQs and reduce missed leads
Teaching teams how to use AI-driven analytics to spot trends in customer behavior
Offering guidance on smart product recommendations based on client needs and past services
AI is not here to replace the human touch—it’s here to enhance it. It gives beauty professionals the freedom to focus more on creativity, client care, and growth, while the back end of their business works smarter.
At Vason Global Strategies, we’re proud to stand at the intersection of technology, beauty, and entrepreneurship—helping others bridge that gap with confidence. The future belongs to those who evolve, and we’re here to lead that evolution, one business at a time.
Contact Info:
- Website: https://www.stacyvason.com
- LinkedIn: https://www.linkedin.com/in/svasonhaircare/
- Other: info@stacyvason.com
